Olly Vitamins Review (2024): Expert Insights on Chewing Your Way to Health

If you’re a fan of gummy vitamins, you’ve probably heard of Olly—or at least seen their products. If not, let me introduce you!

While Olly’s Perfect Women’s Multi stands out as one of the best multivitamins for women, they offer over 60 products targeting sleep, mood, beauty, gut health, and more. With such a wide selection, does quality outshine quantity?

In this Olly Vitamins Review, join me, a registered dietitian, as I break down some of the most popular items—Goodbye Stress, Undeniable Beauty, Hello Happy, and Daily Energy—with insights from GGR’s expert testers. Let’s chew into it!

Medical disclaimer: This article is intended for educational and informational purposes only. It is not intended as a substitute for medical advice. For health advice, contact a licensed healthcare provider. GGR also recommends choosing a product that has been third-party tested for quality.

Nutrition and Fitness Experts Test Multiple Multivitamins

At GGR, our team of certified personal trainers, dietitians, and nutritionists has tested hundreds of vitamins. We don’t just sample tasty gummies—we thoroughly evaluate each product using our GGR supplement testing methodology, rating several categories on a scale of 1 to 5, including:

• Price
• Formulation
• Taste
• Swallowability
• Third-party testing
• Customer reviews
• Customer service

A Quick Look at Olly Vitamins

Olly’s vibrant products embody their mission of promoting happiness through good health. They offer over 60 gummies, soft gels, and capsules—from collagen supplements to daily vitamins—such as: 

• Goodbye Stress
• Undeniable Beauty
• Hello Happy
• Daily Energy
• Active Immunity
• Men’s and Women’s Multis
• Sleep Blackberry Zen
• Prebiotic + Probiotic
• Pre-Game Energize

Ahead, we’ll dive into a few of its most popular products and highlight some other noteworthy options.

Before You Buy

• Olly gummies aren’t vegan-friendly due to their gelatin content.
• Multis don’t supply all essential nutrients like calcium and iron.
• While most products are gluten-free, some contain wheat.

Are Olly Vitamins Worth It?

The value of Olly vitamins depends on your specific needs, as the women’s multi likely won’t help catch Zzz’s like Olly sleep gummies might. However, offering reasonable pricing and various savings opportunities, Olly might be worth it to some. 

Olly Vitamins Specs

Olly Goodbye Stress 

Good for: Promoting calmness and alertness without jitters

Olly Goodbye Stress

Olly Goodbye Stress

GGR Score: 4

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Product Highlights

• Daily gummy vitamin
• Designed to decrease stress and boost alertness
• Berry Verbena flavor

Pros & Cons

Pros

• Subscribe and save 15% available
• Can take without food or water
• Third-party tested and NSF-certified
• Gluten-free and no synthetic flavors or colors

Cons

• Only available in 1 flavor
• Processed in a facility with products that may contain soy, egg, peanuts, tree nuts, milk, fish, shellfish, and wheat
• Some customers reported experiencing dizziness, drowsiness and/or lack of focus

Bottom Line

Olly Goodbye Stress is a daily gummy supplement with three key ingredients: GABA, L-theanine, and lemon balm. According to OLLY, these ingredients combine to decrease stress and increase alertness. There are mostly positive reviews, however, there were multiple customers that reported dizziness, drowsiness, and lack of focus.

GGR Editor Frieda Johnson, CNC, SET, tried and experimented with Olly Goodbye Stress.

Frieda rated the formulation a 2 out of 5, questioning if its GABA (100 milligrams) and L-theanine (50 milligrams) content were effective. For context, while one study¹ shows 100 milligrams of GABA may improve stress markers, the research is mixed and limited. L-theanine², one of the best pre-workout ingredients to balance caffeine’s effects, also has limited dose guidelines but is considered safe up to 250 milligrams per serving by the Food and Drug Administration³ (FDA).

As for taste, Frieda didn’t particularly enjoy them, rating them a 3 out of 5. However, she rated their swallowability 5 out of 5, emphasizing, “I love a gummy! They are so much easier to take than pills and they don’t upset my stomach like pills often do. These ones are pretty standard—not too squishy, not too hard.”

Despite not loving the flavor, Frieda would keep using them for their effects, noting, “While there wasn’t a dramatic difference, they seemed to help a bit on a particularly stressful day.” Plus, Olly Goodbye Stress didn’t cause any negative side effects, earning a perfect 5 out of 5. 

Frieda ordered Olly Goodbye Stress through Amazon and rated their customer service 3 out of 5 due to its no-return policy. However, she appreciated the thoughtful packaging, including an ice pack to prevent melting. 

The price is a plus, costing as little as $0.66 per serving for the 60-day supply, earning a 5-out-of-5 rating. 

Olly Undeniable Beauty

Good for: Supporting hair, skin, and nail health

Olly Undeniable Beauty

Olly Undeniable Beauty

GGR Score: 4.2

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Product Highlights

• Daily gummy supplement
• Designed to improve hair, nail, and skin health
• Grapefruit Glam flavor

Pros & Cons

Pros

• Subscribe and save 15%
• Third-party tested and NSF-certified
• Gluten-free and no artificial colors
• Don’t need to take with food or water

Cons

• Only available in one flavor
• Processed in a facility with products that may contain soy, egg, peanuts, tree nuts, milk, fish, shellfish, and wheat
• Only available in one 30-serving container
• Some customers experienced breakouts

Bottom Line

OLLY Undeniable Beauty is a daily gummy supplement designed to help improve hair, skin, and nail health. Most customer reviews are very positive with people noting improved nail and hair health and growth. However, there were some customers that experienced breakouts on their face after starting these supplements.

GGR Senior Editor Erin Chancer, CNC, CPT, tested Olly Undeniable Beauty.

While Erin rated the overall product positively, she gave its formulation a 2.8 out of 5 and commented—and I agree—“Biotin⁴ and keratin⁵ both play a role in promoting hair growth, but can easily be consumed through your diet. It also has 2 grams of added sugar, which is low for a flavored gummy, but not nothing.” Despite this lower formulation score, $0.46 per serving is very reasonable and earned a 5-out-of-5 price rating.

But now it’s time for this gummy to show off its beauty.

Erin gave the taste a 5 out of 5, saying, “The gummies have a pleasant grapefruit smell and taste that I really enjoyed. But if you don’t like grapefruit, this won’t be for you.” She also appreciated its really soft and easy-to-chew texture, giving swallowability a 5 out of 5.

Regarding side effects, the product earned another 5-out-of-5 rating, as Erin experienced none.

Erin’s additional notes were positive but wary: “I really like how these taste, so I’ll keep taking them, but I probably wouldn’t purchase them again unless I see drastic results. I keep asking the mirror, ‘Am I the fairest of them all, yet?’ So far, no answer.’”

Olly Hello Happy

Good for: Balancing hormones and enhancing mood

Olly Hello Happy

Olly Hello Happy

GGR Score: 4.04

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Product Highlights

• Gummy worm supplement for boosting your mood
• Utilize blend of saffron and vitamin D to help you feel more upbeat
• Tropical Zing flavor

Pros & Cons

Pros

• Subscribe and save 15%
• Third-party tested and NSF-certified
• Don’t need to take with food or water
• Gluten-free and no artificial colors
• Customers enjoyed the gummy worm form

Cons

• Only available in one flavor
• Gummy form tends to melt if shipped in hotter weather
• Processed in a facility with products that may contain soy, egg, peanuts, tree nuts, milk, fish, shellfish, and wheat
• Many customer reviews preferred the previous vitamin D gummy that was discontinued
• Mixed reviews on the the smell and taste
• Some customers experienced adverse side effects like upset stomach, nausea,

Bottom Line

Olly Hello Happy comes in a gummy worm form and is designed to boost your mood at the start of the day. There were mixed reviews on the effectiveness, taste, and smell of this product. There were customers that found them very effective and incorporated this supplement in their daily routine. Other customers found them ineffective or even experienced adverse side effects like stomach upset.

GGR Senior Editor Amanda Dvorak, CPT, gave the Olly Hello Happy gummy worms a fair shot.

Amanda rated the formulation 3 out of 5. She appreciated the inclusion of 50 micrograms of vitamin D3, but noted the absence of vitamin K2 as a missed opportunity to support bone health⁶, similar to many of the best vitamin D supplements. She also pointed out its added sugar.

Amanda didn’t notice significant changes while taking, likely due to her long-term use of vitamin D supplements. However, she experienced no adverse side effects, earning a 5 out of 5.

These pineapple, orange, and saffron gummy worms scored a 4 out of 5 for taste. Amanda, who doesn’t use saffron often, found them pleasant but not strongly tropical. She particularly liked the texture, rating the chewable as a 5 out of 5, and noted, “The texture is exactly like the candy gummy worms you can get at any food store, gas station, or convenience store.”

Amanda purchased through Amazon and rated the customer service a 3 out of 5 for the lack of return policy. The cost, however, was a downside at about $0.67 per serving, resulting in a 2 out of 5 rating since many other vitamin D supplements are more affordable. 

Olly Daily Energy

Good for: Supporting cellular energy production and metabolism 

Olly Daily Energy

Olly Daily Energy

GGR Score: 4.3

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Product Highlights

• Daily gummy supplement
• Designed to increase energy without using caffeine
• Contains vitamin B12, goji berry, and co-enzyme Q10
• Tropical Passion flavor

Pros & Cons

Pros

• Subscribe and save 15%
• Third-party tested and NSF-certified
• Gluten-free and no artificial colors
• Don’t need to take with food or water
• Customers enjoyed the taste

Cons

• Mixed customer reviews on effectiveness
• Only available in 30-serving containers
• Only available in one flavor
• Processed in a facility with products that may contain soy, egg, peanuts, tree nuts, milk, fish, shellfish, and wheat
• Only 30 mg of Coenzyme Q-10 (recommendations vary but generally 100-300 mg/day)

Bottom Line

Olly Daily Energy uses vitamin B12, goji berry, and Co-enzyme Q10 to provide a daily energy boost without caffeine. According to OLLY, this supplement helps support cellular energy production to increase energy without the jitter associated with caffeine. The majority of reviews found these gummies helped with their energy. However, there were numerous customers that didn’t feel any changes.

GGR Staff Writer Matt Dustin, a certified exercise specialist and nutrition coach, put Olly Daily Energy to the test.

Matt rated the formulation 3 out of 5. While its key ingredients—goji berry juice powder⁷, CoQ10⁸, and vitamin B12⁹—are known for their antioxidant properties, cellular energy support, and energy metabolism, he felt the doses could be more impactful; I agree.

The Tropical Passion flavor impressed Matt, earning a perfect 5 out of 5 for great taste. However, he found the vitamin gummies easy to consume yet slightly too chewy, leading to a 4 out of 5 swallowability rating. 

In terms of side effects, the gummies scored a 5 out of 5, as Matt experienced no negative reactions. Summing up his experience using them, Matt said, “I didn’t notice anything at all, but it’s also a caffeine-free energy gummy, so I wasn’t expecting much. They taste great, but I don’t know if it helps.”

Other Olly Vitamins We Tested

• Olly Active Immunity: Berry-flavored gummies with echinacea, zinc, and vitamin C to support your immune system.
• Olly Men’s Multi: Blackberry-flavored gummy multivitamin with vitamins A, C, D, E, and B vitamins, zinc, folate, selenium, and chromium to support men’s health.
• Olly Women’s Multi: Women’s multivitamin gummies in a Blissful Berry flavor filled with biotin, folic acid (the supplemental form of folate), and other essential nutrients to fill women’s nutritional gaps.
• Olly Prebiotic + Probiotic: Peach-flavored gummies combining prebiotics and probiotics for gut health.
• Olly Fiber Gummies: Strawberry-watermelon gummies with 5 grams of fiber per serving.
• Olly Pre-Game Energize: Novel blackberry-lime pre-workout gummies designed to boost energy and focus.

Customer Experience 

Olly enhances customer experience through many offerings, such as a rewards program, first responders and military personnel discounts, full refunds within 30 days, and free shipping on orders over $49.

The vitamin brand receives a 5-out-of-5 rating for ensuring its products undergo third-party testing for safety and purity, with many supplements certified by NSF (National Sanitation Foundation). As a certified B Corporation, Olly also meets high social and environmental performance standards.

Ordering Olly Vitamins

Ordering from Olly.com is simple. Add your products to the cart, enter your shipping and payment info, and checkout. You won’t need an account for single orders, but a subscription for a 15% discount requires one.

Alternatively, you can order through third-party retailers like Amazon. Be aware that their policies will apply, including no returns, unlike Olly’s 30-day return policy.

Customer Reviews

Overall, customers are quite satisfied with Olly vitamins, verified by these Amazon ratings (out of 5 stars):

• Olly Goodbye Stress: 4.3 stars
• Olly Undeniable Beauty: 4.6 stars
• Olly Hello Happy: 4.3 stars
• Olly Energy Gummies: 4.4 stars

Customers generally find these products effective, noting improvements in stress levels with Goodbye Stress and better hair, skin, and nails with Undeniable Beauty. The taste of all gummies is generally well-received, though opinions on the Hello Happy flavor are mixed. Some customers also questioned the value for money and reported that the gummies arrived melted.

Final Verdict of Our Olly Vitamins Review

Olly specializes in gummy vitamins, offering over 60 products to support health and wellness. Here are the key insights from our Olly Vitamins review:

• Formulations: Most contain low doses of active ingredients, with gummies containing added sugar, although our testers experienced some positive outcomes without side effects.
• Taste and Swallowability: Generally well-received, though preferences can be subjective.
• Price: Varies between products, but many are budget-friendly.
• Third-Party Testing: Olly excels in this category, ensuring product quality and safety.
• Ordering: Amazon might not be the best option, as they don’t offer perks like Olly does.

Olly Vitamins Review: FAQs

These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any diseases.

References

1. Yoto, A., Murao, S., Motoki, M., Yokoyama, Y., Horie, N., Takeshima, K., Masuda, K., Kim, M., & Yokogoshi, H. (2012). Oral intake of γ-aminobutyric acid affects mood and activities of central nervous system during stressed condition induced by mental tasks. Amino Acids, 43(3), 1331–1337. https://doi.org/10.1007/s00726-011-1206-6 
2. Anas Sohail, A., Ortiz, F., Varghese, T., Fabara, S. P., Batth, A. S., Sandesara, D. P., Sabir, A., Khurana, M., Datta, S., & Patel, U. K. (2021). The Cognitive-Enhancing Outcomes of Caffeine and L-theanine: A Systematic Review. Cureus, 13(12), e20828. https://doi.org/10.7759/cureus.20828 
3. GRAS Notices. (2022). Fda.gov. https://www.cfsanappsexternal.fda.gov/scripts/fdcc/index.cfm?set=GrASNotices&id=209
4. Bistas, K. G., & Tadi, P. (2020). Biotin. PubMed; StatPearls Publishing. https://www.ncbi.nlm.nih.gov/books/NBK554493/ 
5. Basit, A., Asghar, F., Sadaf, S., & Akhtar, M. W. (2018). Health improvement of human hair and their reshaping using recombinant keratin K31. Biotechnology Reports (Amsterdam, Netherlands), 20, e00288. https://doi.org/10.1016/j.btre.2018.e00288
6. Kuang, X., Liu, C., Guo, X., Li, K., Deng, Q., & Li, D. (2020). The combination effect of vitamin K and vitamin D on human bone quality: a meta-analysis of randomized controlled trials. Food & Function, 11(4), 3280–3297. https://doi.org/10.1039/c9fo03063h
7. Vidović, B. B., Milinčić, D. D., Marčetić, M. D., Djuriš, J. D., Ilić, T. D., Kostić, A. Ž., & Pešić, M. B. (2022). Health Benefits and Applications of Goji Berries in Functional Food Products Development: A Review. Antioxidants (Basel, Switzerland), 11(2), 248. https://doi.org/10.3390/antiox11020248
8. Sood, B., & Keenaghan, M. (2019, October). Coenzyme Q10. Nih.gov; StatPearls Publishing. https://www.ncbi.nlm.nih.gov/books/NBK531491/ 
9. Al Amin, A. S. M., & Gupta, V. (2020). Vitamin B12 (Cobalamin). PubMed; StatPearls Publishing. https://www.ncbi.nlm.nih.gov/books/NBK559132/ 

Sydney Lappe, R.D.

Sydney Lappe is a St. Louis-based Registered Dietitian with 6+ years of nutrition editing and writing experience. She holds a Master’s Degree in Nutrition and Dietetics and completed undergrad work in psychology. While fitness wasn’t in Sydney’s routine growing up, it quickly became a large part of her daily life while studying the facets of health and nutrition. Also managing chronic pain, she has come to fully realize movement is a special gift to never take for granted and hopes to inspire others to invest in their physical, mental, and emotional wellness while they can. Including her passion for all things health, Sydney enjoys spending time with her loved ones, being active in various capacities, drinking bottomless cups of coffee, eating a hearty bowl of oatmeal, and letting her creativity roam through writing and graphic design.

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